
The Classic Machines
Ferrari Hypercar
The 2023 season of WEC (World Endurance Championship) is upon us. The series kicks off with the iconic 1000 Miles of Sebring, on March 17 and finishes on November 4th, in Bahrain. This will be a very special year indeed. The cornerstone of endurance racing, the 24 Hours of Le Mans, will celebrate its 100th…
Bombs Away – When America Almost Nuked Itself.
The year was 1961, Elvis Presley, still enjoying his status as “The King of Rock’n Roll”, had just released the song Little Sister. In the same year, Jaguar launched the legendary E-type, celebrated ever since as one of the world’s most beautiful cars. Also in 1961, people around the world were thrilled watching Gregory Peck…
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1978 VW Beetle
It is not easy to summarize the importance of the VW Beetle in Brazil, my home country. The car helped us to become a motorized nation, with the Beetle we learned not only how to drive, but also how to fix it, how to take care of it, and, naturally, to love it with all…
Ray-Ban, The Icon Factory
-“When the Americans came here in 1943, they brought things we never saw before, like Coca-Cola, bubblegum, and Ray-Ban sunglasses”. – Recollections of one of the local residents of the Parnamirim Air Base, in Brazil, used by Allies during WWII. Necessity is the mother of invention, this is a very wise proverb that fits perfectly…
Argentina, the world champion
December 13th, 2022; quite a few of us have abandoned our “battle stations” at the dealership to spend a few minutes in front of the TV, watching the final moments of Croatia vs Argentina. We are a bunch of immigrants from all corners of the world, cheering, commenting, and sometimes cursing; after all, that is…
1964 Simca Rallye
In the late 1950s, Brazil started a very ambitious plan that would change the whole country forever. The idea was to shift a good portion of the economy from agriculture to manufacturing, opening the doors to foreign industry and technology. The motor of this revolution was the automotive industry, and the logic behind it is…
The Best Job of My Life.
No doubt we are very proud to be “Gearheads”, the kind of people who are so in love with machines that most of our family members and friends don’t quite understand us. After all, we can easily forget important stuff but still have fresh in our memory the firing order of the piece of junk we…